Market smarter with consumer journey analytics
Examine every search, click, and buy. On every site.
See it all. From search to purchase.
Get a super-detailed view of every buyer path, as it twists and turns.
Analyze with ultimate flexibility.
Explore on-demand or dive deep with data feeds.
Be confident in your insights.
Our 100 million panelists in 188 countries means data you can trust.
In The News
The CPG eCommerce Landscape: Is Amazon’s Dominance Slipping?
The growth of online retail has shifted consumer shopping from brick-and-mortar stores to the internet across numerous CPG product categories.
New Product? No Problem: 5 Critical Digital Insights for your Next Launch
With so much competition for consumer attention and dollars, many brands are expanding products within their existing categories or launching into new categories.