The psyche and purchasing habits of Burning Man attendees

Festival Season, otherwise known as the fifth season, is coming to a close as Labor Day approaches. The festival scene has become a major cultural and economic juggernaut in the past few years, [...]

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The big data analytics advantage: Analytics industry (part 2)

In our previous installment, we explored the six main areas of the analytics industry and the leading players providing website, app, social, advertising and customer analytics solutions. All [...]

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Quarterly earnings reports and U.S. stocks: Top ten stocks searched (part 5)

In this installment of our American investment market analysis we found further evidence for the impact of quarterly earnings reports on stock searches, as all but one of the companies that made [...]

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Top 10 emerging travel hotspots: From college towns to exotic getaways

Social media has given traveling a whole new meaning. Pictures of people parasailing over remote tropical waters or casually riding camels in the Sahara on a Wednesday have become commonplace on [...]

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Exploring six types of analytics: From web analytics to big data analytics

Every time somebody clicks, views, downloads, shares, or otherwise engages with some aspect of your digital presence, they add to your analytics. Here is a high-level overview of the six main [...]

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