Kitchen & Dining Industry Overview

An overview of the Kitchen & Dining market with kitchen & dining industry sales for the United States.

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Kitchen & Dining Market Share

The top kitchen & dining retailers and top kitchen & dining brands with corresponding market share, sales, price and conversion rate

Top online kitchen & dining retailers

WebsiteSalesAverage PriceConversion Rate
1amazon.com7,124,285$20.9122%
2walmart.com316,159$19.455.96%
3target.com117,344$18.776.98%
4bedbathandbeyond.com89,545$38.144.51%
5kohls.com67,125$37.278.95%

Top online kitchen & dining brands

BrandSalesAverage PriceConversion Rate
1OXO199,693$17.0316.98%
2Rubbermaid130,669$14.6716.27%
3Cuisinart100,004$48.1410.03%
4AmazonBasics98,598$20.1316.23%
5Wilton85,719$9.4513.28%

Top Kitchen & Dining Brands

Shoppers who viewed any Kitchen & Dining product ultimately purchased one of these brands

Online Kitchen & Dining Site Traffic

Referral and search traffic driving visitors to browse kitchen & dining online, on all kitchen & dining retailers

Top Kitchen & Dining Keywords

1bed bath and beyond0.83%
2ikea0.52%
3amazon prime0.49%
4walmart0.31%
5container store0.21%

Top Kitchen & Dining Onsite Searches

1cutting board0.24%
2coffee grinder0.18%
3electric kettle0.17%
4can opener0.16%
5hydro flask0.16%

Top Kitchen & Dining Traffic Sources

1google.com44.51%
2facebook.com4.09%
3yahoo.com3.53%
4youtube.com3.25%
5googleadservices.com1.87%

Kitchen & Dining Traffic: Paid vs. Organic

Paid56.4%
Organic43.6%

Kitchen & Dining Customer Profile

Online browsing behaviors and demographics of kitchen & dining shoppers

Demographics of kitchen & dining shoppers

Gender

Demographic Index

  • 132
  • 76
    population
    average

Age

Demographic Index

  • 113
  • 100
    population
    average

Content Vertical

Likely to Visit

Affinity Index

  • 196
  • 90
    population
    average

Streaming Genre

Likely to Visit

Affinity Index

  • 118
  • 86
    population
    average