A tough month for Amazon: Top 10 products purchased by US & UK consumers in February

The volume of Americans that purchased one or more of the top ten products on Amazon in February fell by nearly a quarter since January, when purchase volumes were cut by half from December. [...]

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A look into the shopping carts of US and UK residents: Top 10 products sold on Amazon in October

This month, our analysis of US and UK residents’ Amazon purchases reinforced the behavioral differences in online shopping preferences we discovered in September. Americans still display a clear [...]

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The impact of Q3 earnings reports on the stock market: Top 10 stocks searched in the U.S. (part 8)

Quarterly earnings reports drive public interest in company stocks in October. The number of Americans searching for stock ticker symbols increased by 11 percent during October from a month [...]

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Who’s the preppiest of them all? Ralph Lauren’s marketplace performance analyzed

Amazon is without a doubt the one-stop-shop for consumers’ online shopping needs. With the e-commerce giant now pushing into the fashion industry, we wanted a clearer picture of the apparel [...]

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Top 10 stock tickers searched in September 2016: A look into America’s investment market (part 7)

Trouble at Wells Fargo and rumors of a Twitter buyout dramatically increased the number of people searching those ticker symbols on Yahoo Finance during September. As a result, the overall volume [...]

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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Nike is the biggest name in sports. Amazon is the biggest name in retail. As Nike permeates every aspect of sports and apparel, we took a closer look at consumers’ path-to-purchase activity [...]

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US and UK online shopping trends: Amazon purchases analyzed

We know everyone loves Amazon, as we’ve been analyzing consumer shopping behavior on the site for nearly a year. To celebrate a year’s worth of data, we’re launching a monthly series to identify [...]

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